Quality, Not Quantity

Bigger Bang for Your Buck

The only time quantity may win over quality is when investing in so-called penny stocks, which are shares that trade at less than a dollar a share on the over-the-counter market. This is the only opportunity for a beginner with limited capital to buy thousands of shares of a company. However, buying thousands of shares of a penny stock can be very risky because they tend to be volatile and subject to manipulation.

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