by Silicon Valley Blogger on 2012-02-21 9

How do your friendly personal finance bloggers invest?

Quite some time ago, I had the great opportunity to gain some insights on how a few financially savvy bloggers were constructing their investment portfolios. I thought that it was worth bringing this topic back to the surface, as a way to investigate different ways a portfolio can be set up, and to find out what motivates people into allocating their long term assets in a particular manner. What more, Im also quite curious about how others have been investing their funds, especially since I may pick up some ideas this way. Now its important to take note that these portfolios were created at one point in time, and are basically a snapshot of how peoples investments have been (or were once) allocated. In fact, this information was culled some years ago, but may still be useful as a way to shed light on how people approach investing for the future. Its also important to realize that portfolios are hardly ever permanent or static, and can actually be quite fluid.

Financial Bloggers and Their Sample Investment Portfolios

A Money Smart Portfolio

Ben, the guy behind Money Smart Life. is a young father in his early 30s who works as a software developer/engineer. He lives somewhere in the Midwest with his growing brood.

His portfolio has an allocation that is:

54% in Large US Stocks

13% in Small US Stocks

13% in Large International Stocks

11% in High Quality Bonds

5% in Junk Bonds

4% in Real Estate

and with these details:

• A third in a Vanguard S&P 500 Index fund.
• A quarter total in American Century funds (Ultra and Equity Income) for both large cap growth and value representation.
• 13% in a small cap index fund from Vanguard.
• 16% total in bonds: bond index and high yield junk bonds.
• 13% in foreign mutual funds from American Century, Oakmark and Dodge & Cox.
• 4% in a REIT index fund from Vanguard.

This looks like a solid growth portfolio, which is perfect for his profile. Its reasonably diversified but pretty heavy on the equities.

-ooOoo-

The Lazy Mans Portfolio

The blogger behind Lazy Man and Money is also a *surprise surprise*(!) software engineer. Hes in his 30s and originally from Boston but is now a resident of Silicon Valley. Were practically neighbors!

In building a portfolio allocation, he keeps the following in mind:

1. Minimize investment expenses. Check your funds and accounts as there are offerings with expense ratios that are above 1%. If your portfolio returns an average of 8% to 12% annually, then those expenses can take quite a bite out of it.
2. Assume some risk if you have a long time horizon. Lazy Man is still pretty young and has a high tolerance for risk in general so he prefers to have most of his portfolio in stocks. He also doesnt intend to invest in bonds at this time as hed like higher returns even if it means taking on more risk.
3. Seek diversification. While Lazy Man has tried his hand on individual stocks, he finds them to be out of his comfort zone and feels that they are speculative. With more cash, he could potentially own more individual stocks to achieve the diversification that he aims for, but at this time, its not his current reality.
4. If you like ETFs, then watch out for commissions. According to Lazy Man, he only makes one purchase a year into his Roth IRA, so the commissions arent really much of a concern for him. Before you sign up with a broker, see if theyre offering any freebies.

Heres Lazy Mans desired portfolio:

Domestic Stocks (30%)

• Vanguard Total Stock Market Index ETF (VTI) 20%
• Vanguard Small Cap Index ETF (VB) or iShares Russell 2000 Index (IWM) 5%
• S&P 500 Index ETF or SPDRs (SPY) 5%
• The last two are chosen to add additional weight to small and large cap stocks. Sorry mid-caps.

International Stock (25%)

• iShares MSCI EAFE Index Fund (EFA) 10%
• Vanguard Emerging Markets ETF (VWO) 10%
• PowerShares China (PGJ) 5%

Sectors (25%)

• Lazy Man will normally keep his eye out for underperforming or undervalued sectors and industries. In particular, hes a sucker for technology, so this is one sector he usually dabbles in. He also likes the health care sector as he is acutely aware of our aging population. The financial sector is also a good bet, in his opinion, as he feels that your money can rest easy with financial experts.

Real Estate (10%)

• Vanguard REIT Index (VNX) 10%

Commodities (10%)

• Oil There are a couple of oil ETFs out there. Consider them as a hedge against energy prices.

-ooOoo-

The Generation X Portfolio

Jeremy, who runs Generation X Finance. is a retirement plan specialist but worked in the past as a financial planner and adviser. Just like me, he was born somewhere between the late 60s and early 80s. Well tackle this discussion a bit differently, with Jeremy explaining his portfolio in his own words. Bear in mind that these positions were from quite a number of years ago, but the analysis and the reasoning used here are still quite interesting.

I have attached images that do most of the talking, and I just went with overall portfolio holdings and not individual funds or stocks. Between my 401k, IRAs and brokerage accounts, I wasnt about to get into that detailed of an analysis but anyway, heres what Ive got.

Heres an allocation that is representative of what I would hold:

The target allocation Im trying to maintain is anywhere from a 60/40 mix of stocks/bonds to a 70/30 mix.

The first thing everyone will notice is the relatively high allocation in bonds. Why on earth would anyone my age have nearly 35% of their portfolio in bonds? Well looks can be deceiving. Take a look at the breakdown of the types of bonds in the portfolio:

From this you can see that virtually all of the bond holdings (99%) are in low quality bonds. So, these arent your conservative bonds that your grandparents hold that churn out 4%. These are bonds in Ford, GM, Cablevision and other junk type companies that have comparatively high yields. So while a 60/40 portfolio may seem relatively low-risk, this may not necessarily be the case. The risk is just shifted from market risk from equities to credit risk in bonds.

From that same picture, you can see that the equities are weighted towards large-cap value companies which is quite typical of a portfolio today.

The next thing to consider is the actual type of stocks within this broad mix, relative to the S&P 500:

As you can see, my equity holdings do not correlate with the S&P at all, but that is to be expected because I only have a small amount invested in an index. Again, Im quite heavy in high yield stocks and speculative growth while significantly underweight in classic growth and cyclical companies. In addition to the stock type, it is a good idea to look at what sectors the stocks are in:

It is no surprise that there is very little in common between these stocks and the S&P. I have a significant portion of my holdings in media and utility companies. No real significance behind it other than the fact that since Im not relying on one or two index funds, the stock types wont match very closely.

Finally, lets move to international holdings. This is where I do need some improvement:

Again, if you look at the overall asset allocation, youll see that I only have about 5% in foreign stocks. And of my foreign stocks, Im primarily in Europe with very little exposure to Asia. My goal is to slowly increase my international holdings to closer to 15%-18% of my overall portfolio and to focus more on Asian companies.

The real reason I have so little in foreign stocks is that when I switched jobs, I lost a decent international fund and the new employer only had one international fund to pick from and it wasnt the best. So I cut my holdings way back until I could find a suitable alternative in one of my other accounts. Since no part of my portfolio is screaming to be sold, I am just moving back into international positions slowly, with a few iShare ETFs.

How the Portfolio Has Performed

Just looking at the overall allocation numbers, you would probably expect this to underperform the broad markets. Well just to give you an idea of what it has done, it has beaten the S&P in previous years while on the year this portfolio was created, its returns were virtually identical to that of the index.

I have held this general allocation for more than a handful of years and Ive been continuing to directly compare it against its benchmarks each year. But given the level of risk and volatility of this portfolio versus the returns, Ive been happy with the results.

Of course this is a constantly changing process but I plan on keeping the core asset allocation in check for at least the next five to ten years. The only thing that will change are the holdings inside the rough 60/40 or 70/30 mix. The real hedge for downside protection will be migrating from junk bonds to higher quality bonds in the event the market looks to be headed down for a long period of time.

Suns Sophisticated Investment Portfolio

Behind The Suns Financial Diary is a successful investor and married father in his early 40s who moved to the United States from China. One thing thats inspiring about Sun is that he achieved his healthy net worth in less than 7 years through prudent saving and investing practices.

Sun has held mutual funds and ETFs in the following allocation: